Really…

I can’t tell you how much it means to me to run back a pitch with creatives I’m lucky enough to call friends. ❤️

I hope you guys are as excited as I am to dive into these ideas together. I can’t wait to hear what you think.

I always strive to direct work that rewards people for their attention and engagement. Something that incites a reaction, retrieves a memory, or simply provides a shareable laugh. I think we have a real opportunity to create a truly great Canadian campaign with the creative you’ve written here— something that sticks with people long after they've seen it. A spot that reminds Canadians just how deeply KD is woven into our collective memory.

Looking forward to chatting again