This might read as poetic, but stay with me for a sec.
I picture the delivery as extremely approachable, warm, and quite conversational. Combined with an upbeat score and the charming but awkward “office-isms” that we just know are gonna get laughs, I think we stand to take the viewer on a journey.
What starts as a fun, charming, cutely awkward portrait of our Foresters and the work they do transforms into something deeper — a soft realization that this work is extremely important and impactful. Even though it might look mundane, even goofy at times, this work directly contributes to a better and greener future for generations to come.
Regardless, I want to work on this with you!